How I will market my products

By doing research on other products, such as the 'devil baby attack' I have found out that one of the best methods of gaining publicity is by using viral marketing. For my marketing i will be using social networking sites, this is because most people use social networking site and i will be able to get my products across to them fast and most importantly, free. I will be using the likes of Facebook, and the main one Twitter, with Twitter i will be able to use 'hashtags' for my films title.. for example ''#theintruder'' or, its motto (which is shown on my my magazine cover) ''#homesweethome''. The more this gets trending the more users will see it, it will get viewers wanting to see my film after seeing my poster, reading my magazine, and most paramount, the main product i have product so far, my trailer. This is a great way of people viewing my product, due to the increase in people using iphones, androids etc. people are able to get Twitter and Facebook apps which makes things even easier to view my products.

The ancillary products that I will create will help me to market my film, I will be advertising my film everywhere by putting my poster on billboards all over the country, mostly city cetre's where people will be able to see it most. For example, thousands of people every single day will be able to see my poster, and it will make them want to know more about the film.  therefore it will be spreading my film on a large scale.

The magazine front cover will not be as important as the poster as it does not advertise my film as much, however my magazine will be good for people who like to read about movies etc. so when they see my cover on a magzine, prefereable in a horror magazine, they should want to see my film.
My final marketing product will be my film trailer, this is the main product for marketing. I will market my trailer on social networking sites as mentioned about, like Twitter and Facebook, but also the likes of Youtube as well. Millions of people use Youtube everyday, so the more people that watch my trailer the more of a fuss it will create and it will get me more and more viewers for my trailer, as not only do people just watch it, but they can like it and re-post it themselves which saves me alot of time for promoting my film and other people can do it for me. My film will also bhe placed in cinemas such as 'odeon' it will be played just before other films are being played so people getting ready to see another film are able to see my trailer first.